According to the 2024 Annual Report of the Georgian National Communications Commission (ComCom), the number of broadcasting transmission subscribers increased by 30,000 compared with 2023, reaching 776,000 subscribers. Subscriber penetration remained unchanged at 67.1%, indicating that broadcasting transmission services continued to be used by approximately two-thirds of subscribers. Notably, the average annual subscriber growth rate over the past five years stood at 1.4%.

In 2024, IPTV remained the dominant broadcasting transmission technology in Georgia. The number of IPTV subscribers increased by 30,000, reaching 675,000. The number of DVB-T subscribers also grew by 2,800, totaling 47,100. Internet TV subscriptions increased slightly to 13,500, up by 700 compared with the previous year. Meanwhile, the number of subscribers using coaxial technology declined by 1,200, falling to 14,900, while radio-frequency (RF) technology also recorded a decline, with subscriber numbers decreasing by 2,700 to 23,100 in 2024.

According to the report, total revenue from broadcasting transmission services reached GEL 150 million in 2024, representing an increase of GEL 6 million compared with 2023.

IPTV continued to generate the overwhelming majority of industry revenue. Revenue from IPTV services increased by GEL 6.6 million year-on-year, reaching GEL 137.8 million.

Revenue generated by other technologies was distributed as follows:

- DVB-T: GEL 5.7 million, up GEL 0.6 million compared with 2023.
- Radio-frequency (RF): GEL 3.9 million, down GEL 0.7 million year-on-year.
- Coaxial technology: GEL 3 million, an increase of GEL 0.3 million.
- Internet TV: GEL 0.38 million, down GEL 0.17 million compared with the previous year.

The 2024 data confirms that IPTV continues to strengthen its leading position in Georgia's broadcasting transmission market, accounting for the vast majority of both subscribers and industry revenue.

Source: ComCom.ge (Georgian National Communications Commission)